About CRA

Bridging the gap between
What is and What could be
WHO WE ARE

Our Story

A lot more than your standard art company

CAMERAReadyArt was founded in Los Angeles, California in 2000 mainly as a Vector Art Conversion Service Company.

While we still offer the highest quality Vector Art and Digitizing services, our Design, Technology and MarTech capabilities have evolved to challenge the conventional difference between design and creativity, digital and traditional, functional and visual, experience and commerce.

Today, we are a fully-integrated Artwork, Creative Design, Back-Office Support and Web Technology company working globally with offices across California, Texas and India. Our collaborative, multi-cultural team is made up of over 350+ artists, creators, innovators, technologists and strategists with an entrepreneurial spirit and a progressive philosophy, focused on crafting custom solutions for our clients’ needs.

We believe in better, not bigger, and to continuously learn and adapt through our conscientious creative process. Over the last 20 years, we have infused authenticity, simplicity and boldness into new and established brands, companies and cultures.

We work with clients of all sizes, from Ma and Pa’s to startups to Fortune 500s to design high-impact designs, intuitive website experiences and winning digital marketing strategies. We take pride in being our client’s advisors, consultants, and partners!

A partnership with us will get you a true strategic artwork + design + technology partner that works with you, rather than just for you. Are you Ready?

Timeline

Discover our journey of becoming
who we are today

2000
Born
Digitally

The very first online vector art redraw service company outside of the, then, traditional supplier art-departments.

2002
Launched
Web Division

Began offering website creation as a service.

2006
Launched
CRA Canada

Launched Canadian division helping distributors with all their artwork needs across Canada.

2007
Launched
CRA UK

Launched UK division helping UK distributors, suppliers, with all of their art and creative design needs.

2008
Digitizing for Embroidery

Began offering digitizing services for embroidery.

2011
Launched
CRA Australia

Launched Australian division helping Australian distributors, suppliers, with all of their art and creative design needs.

2012
Woodland
Hills, CA

Moved our headquarters to Woodland Hills, CA

2014
Web & Technology

Expanded web offerings significantly, providing cutting edge design capabilities for websites, retail stores and mobile apps.

2017
Art & Order Processing

Began art management and order entry/processing services for suppliers, decorators, and distributors.

2018
White Label Solutions

Became the go-to reliable design and development partner to web agencies and enterprises.

2019
Partnership with Decorators

Expanded service capabilities to become the premier all-service parter to Promo Industry Decorators.

2020
CRA 2020

Today, we continue being a client-growth focused company working at the epicenter of artwork, design, ecommerce and web technology combined with unparalleled client services and aggressive pricing.

What we do

Our Offerings

Artwork & Order

Just great production-ready artwork
with seamless order processing.

Web & Technology

Digital assets to propel growth at
every stage of digital transformation.

Creative & Design

Old-school storytelling infused with
modern cutting-edge creative techniques.

Digital Marketing

Optimized engagement through
targeted strategies and narratives.

Purely Human

Our Team

Amit
Head Honcho
Dr Anu
Chief Strategist
Darren
Here for You
Sean
Gets Things Done
Piyush
Digitizing Guru
Why CRA matters

Our Values

01
Humbly Confident

We fundamentally believe in supporting our team by fostering an entrepreneurial spirit, embrace challenges and encourage champions. Even after 20+ years, we never stop learning, growing, and adapting to find new ways to provide a better today and tomorrow.

02
Meaningful Relationships

Through artistry, innovation and collaboration, we build and grow emotionally connected, valuable, lasting relationships eliminating the need of traditional command and control methods. We strive for the new and thrive on the proven.

03
Tailored Approach

Our simplified and personalized approach builds a sustainable loyalty between businesses and their customers. We combine our insights, strategy, design and technology with client’s experience to deliver uniquely tailored projects.

04
Human-Success Centric

We’re curious explorers of how human expectations continue to adapt, evolve and scale. We put our client's success at the core of our every action. What’s imperative is our client, their emotions and expectations. We only succeed when our customers do.

05
Co-Creation & Collaboration

There is no ‘us and ‘them’! We are deeply integrated with our partners as an extension, collaborating and operating quickly together across all aspects of the project. We do it all by working closely with you through0out our journey together.

06
Detail
Oriented

We understand every small piece of information regarding a project is essential. We approach each opportunity in a comprehensive manner which helps delivery real measurable results. Being attentive helps you to stand out from the crowd and that’s what makes our work meaningful.

Trusted & preferred by industry-leading brands, design agencies & web-technology companies across the world

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